News

The London Music Office (LMO) invites London promoters to apply for the 2026 City of Music Concerts. This free to the public outdoor series celebrates diverse musical voices and showcases the vibrant music culture of London, Canada’s UNESCO City of Music.

This is a paid opportunity.

About the Series

Held every Thursday evening from June through August, the City of Music Concerts feature live performances in a lively, pedestrian-friendly downtown setting on Dundas Place in Market Lane. Performances run from 7:00–10:00 PM and are free and open to the public.

Who Can Apply

The City of Music Concerts promoter opportunity is open to all organizations/groups in London, Ontario.

Applicants must:

• Have at least 1 year of experience hosting and curating events/concerts
• Have strong connections and knowledge of the local music community
• Work with at least one artist from the LMO artist listings
• Have experience booking and coordinating artists
• Curate vendors to amplify the event’s scope
• Have an online presence and experience working with social media
• Willingness to learn and work cooperatively with LMO to enhance UNESCO City of Music designation
• Work within the UN’s Sustainable Development Goals (SDGs)
• Strong communication skills

We encourage applications from organizations/groups who reflect the diversity of London’s music community, including artists from equity-deserving groups, Indigenous artists and artists working in a wide range of musical styles.

Selected Applicants Will Receive:

• LMO gives budget to hire artists and promote the event
• LMO pays organizer/group to curate and coordinate the event
• LMO provides promotional material for marketing event
• Guidance, resources and materials for executing a successful show
• Photographer/videographer during event

Submission & Selection

Submissions are made through an online google form here. Selected promoters will be contacted by email. Submission does not guarantee placement. Promoter selections are made at the discretion of the London Music Office.

Applications close February 27, 26 at 11:59 PM.